In 1992, the average cost of a gallon of gas was $1.05. Remember that?
In 1992, the average cost of a new car was $16,950. The cost of a first class stamp was just 29-cents.
And in 1992, the Local started out costing 35-cents, and didn’t yet have full color on any page.
Since then, a lot about the Local has changed. And next week, you’ll notice a change we haven’t made in 17 years.
For the first time since September 1992, the price of the Local will go up a quarter to 75-cents. That change takes effect next week.
It’s a difficult choice, as we recognize that all price increases, even small ones, cause you, our readers, to make a choice.
While we strive to be the best source for news about Henry County, we’ve dealt with increasing prices and shrinking sizes of newsprint.
The cost of doing business has increased steadily in the last 17 years. How many businesses still charge the same price today for what they produced in 1992?
And papers around us, including the daily Lexington Herald Leader and Louisville Courier Journal cost 75-cents. Neither of those cover our community, unless something really, really big happens.
This price change will reward our most loyal readers — those who subscribe. It’s our subscribers who have absorbed the impact of inflation with annual subscription price increases, and this year a mid-year increase.
Subscribing to the Local now costs just $31.80 per year, while picking the paper up at a newsstand or rack will cost $39 per year.
Along with the price increase, we will increase our offerings to you as best we can. Recently, we expanded our public records coverage, and now run those weekly.
I want to thank you in advance for accepting and understanding the necessity of this increase. No one here celebrates the need to ask for another quarter, but we are confident that our paper is worth every penny.